There is something about Mary McCartney

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There’s Something About Mary McCartney

Posted by Stacey on 16th May

It has been a busy month. I’ve seen Jade Jagger in Barcelona, Elizabeth Hurley in Munich, Dublin, London and Barcelona and tomorrow I embark on a Chic Tour of Europe to Brussels and Frankfurt featuring The Sartorialist. Without a doubt, the highlight of the last few weeks so far has been my visit to Madrid. I recently attended Las Rozas Village’s 10th anniversary press conference announcing Mary McCartney as the Ambassador for PRO FASHION / 3 women, 3 projects, an initiative created by Las Rozas Village and Comunidad de Madrid (Madrid local government) to help women entrepreneurs with innovative fashion projects realise their dreams and to promote the fashion industry in Spain.

It is the perfect partnership. Mary McCartney has demonstrated her professionalism in the fashion industry and her support for many social projects, while in the last decade, Las Rozas Village has perfected its fashion credentials, with a host of Spanish designers represented among its more than 100 brands, but has also demonstrated exemplary corporate social responsibility in the form of numerous solidarity initiatives, involving collaborations with NGOs and worthy organizations such as Partners In Health.

There is something about Mary McCartney, fashion photographer, animal rights activist and campaigner for breast cancer that is truly inspiring. There was little doubt that the daughter of Sir Paul McCartney and photographer Linda McCartney would have a career in the creative arts and a humanitarian outlook on life. In an article in The Independent, she cites her parents as her greatest inspiration. “They’re both very artistic and encouraging and interesting. I really appreciate that they showed us artists, and took us to interesting places, really broadening our horizons”, remembers Mary. I read that after her sister Stella McCartney was born (I am a huge fan of Stella’s wonderful designs) the family spent ten years travelling the globe on tour with the rock group, Wings, formed by Sir Paul and Linda. Not your usual family life then.
Fashion is a magical world and part of our culture. When the team of Las Rozas Village came to visit my studio in London to put it to me that I might be the ambassador of this project, I understood the importance of making our dreams come true – Mary McCartney

What I love about PRO FASHION / 3 women, 3 projects are the opportunities it presents for women in business, in particular in the business of fashion. It is truly an initiative that can change lives. I feel that Ms McCartney summed it up rather nicely at the press conference saying:

During my career I have had the pleasure of photographing different characters, to delve into their lives and communicate their feelings with my camera, their most intimate side and show their dreams. For me to be here with you is having made my dream true. Having been chosen as inspiration is something that makes me happy, and I encourage all women to let their imaginations go and create, design, communicate, and perform their fashion work, as they have always desired – Mary McCartney

PRO FASHION / 3 women, 3 projects is a competition, open to Spanish women fashion entrepreneurs. Entries are being accepted until 15 June and applications can be made at Las Rozas Village, Madrid, or online at the official website of Las Rozas Village, www.Profashion.LasRozasVillage.com and the at the Comunidad de Madrid’s site, www.emprendelo.es.

The three winners will receive financial support to start their projects and each winner will have a mentor, a well-known professional who will act as a design and fashion consultant during the start-up stage of each business. All candidates who apply will have access to the advice of the Comunidad de Madrid, which will offer business consultants to assess the viability of their projects. This is an amazing chance for women in Spain to get a foot in the door of the fashion industry and demonstrate their creative capacity and innovative ideas.

One of the most exciting elements to PRO FASHION / 3 women, 3 projects is the esteemed panel of ten judges including renowned fashion designers Juanjo Oliva and Carolina Herrera, the President of Spanish luxury brand Desigual, Manel Adell; the entrepreneur Carla Royo Villanova (Princess of Panagyurishte) and representatives of the Comunidad de Madrid: Along with key figures at Las Rozas Village, they will select the ten finalists who will present their projects during Madrid Cibeles Fashion Week 17 – 21 September.

In October, at an official event at Las Rozas Village, the three winners will be announced by representatives of the Comunidad de Madrid, the PRO FASHION / 3 women, 3 projects International Ambassador, Mary McCartney, and celebrities of the fashion world.

Now that will be a wonderful event!

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